In Kenya's digital-first economy, your marketing strategy can make or break your business. With internet penetration at 87% and mobile phone penetration at 120%, Kenyan consumers are online—are you reaching them effectively? At Arrow Digital, we create comprehensive marketing campaigns that don't just reach your audience—they engage, convert, and retain them, while respecting Kenya's unique digital landscape.
Kenyans are among Africa's most active social media
users. We help you dominate the platforms that matter:
✓ Strategy development for Facebook, Instagram, X
(Twitter), LinkedIn, TikTok.
✓ Content creation in
English, Swahili, and Sheng.
✓ Community management and
engagement.
✓ Social advertising campaigns.
✓ Influencer
partnership management (Kenyan influencers).
✓ Performance
tracking and optimization.
✓ Crisis management and
reputation monitoring.
Get instant visibility with campaigns that pay for
themselves
✓ Google Ads management (Google.co.ke
optimization)
✓ Facebook & Instagram advertising
✓ YouTube
advertising
✓ Display advertising
✓ Retargeting campaigns,
Shopping ads for e-commerce
✓ Landing page optimization
✓ A/B testing for Kenyan audiences.
Reach customers on Kenya's #1 communication platform
WhatsApp is how Kenyans communicate. We help you leverage it for business:
✓ WhatsApp Business account setup
✓ Automated responses and chatbots
✓ Broadcast campaigns
✓ Customer service integration
✓ Product catalog management
✓ Order management via WhatsApp
✓ WhatsApp API integration
Your most profitable marketing channels—optimized
✓ Email strategy and planning
✓ SMS campaigns for immediate reach
✓ List building and segmentation
✓ Automated drip campaigns
✓ Newsletter design and copywriting
✓ M-Pesa payment link integration
✓ A/B testing and optimization.
Attract, engage, and convert with valuable content
✓ Content strategy development
✓ Blog writing and management (English & Swahili)
✓ Infographic design
✓ Video content creation
✓ E-book and whitepaper creation
✓ Content distribution strategy
✓ Localized content for Kenyan audiences.
Turn more visitors into customers
✓ Website audit and analysis
✓ User behavior tracking
✓ A/B and multivariate testing
✓ Landing page optimization
✓ M-Pesa checkout flow improvement
✓ Persuasive copywriting for Kenyan audiences
✓ Mobile conversion optimization.
Full-spectrum digital marketing, web development, and SEO solutions that drive real results for Kenyan businesses
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